Becoming a Better Communicator in Your Business

1. Develop an elevator pitch

A concise description of what your company does and the value it adds. You should be able to explain that in one sentence.

You should use this description across all mediums—not just in the elevator, but also in marketing and online.

2. Know your audience

Research ahead of time the background and needs of your audience. Then, tailor the message and style of your communications. Talking with one or two people is different from addressing 30 or 300. A customer isn’t the same as a supplier.

When addressing a large group, for example, you should focus on common concerns, not the issues of a select group of audience members. Body language should also change. Before a group, you need to be more expressive to hold attention, moving around, using bigger hand gestures and varying your tone. But the same theatrics would be silly and off-putting before just one or two people.

3. Be attentive

Pay attention to your audience’s verbal and nonverbal cues. Have you lost them, or are they still listening and engaged? It’s important to be aware of such signs. If you sense attention is waning, you can ask your audience questions as a way to bring them back into the conversation.

It also helps to be a good listener. Most conversations become easier if you switch to listening. Anybody who spends time talking to you wants to know you are listening.

4. Prepare beforehand

A little preparation can improve communication a lot. Make notes ahead of time about your speaking points. Ask employees or associates to suggest tips for addressing a specific audience.

If you put some effort into preparation, it will always go smoother and you’ll relay information more clearly. If you don’t pre-plan, you may forget things.

“All skills improve with practice, including communication.”

SourceURL:https://www.bdc.ca/en/articles-tools/entrepreneurial-skills/become-better-communicator/pages/become-better-communicator-with-these-4-tips.aspx

What to Ask a Personal Trainer?

Should I be resting more?

Rest days are a critical part of any fitness schedule. Always listen to your body and be sure to find a trainer who values time to rest and recover. “We are capable of a lot, but many [beginners] are so excited and driven for the results [that] they don’t focus on the journey, and try to rush picking up too heavy of weights, running too often, and not allowing our body to rest and recover.  At least once per week, [you should] give your body a rest day.

What’s the best diet for weight loss?

The short answer? Any diet you can stick with for as long as it’s going to take. Studies have shown that regardless of the diet followed, adherence is the only thing that predicts success.

Beware of any diet that promises rapid weight loss (and expects you to consume fewer than 1000 calories per day); although you may lose a few pounds in the beginning, chances are you’ll be unable to stick to it long term. When it comes to weight loss, slow, steady and sustainable are key

How frequently should I see a trainer?

The ideal frequency of personal training sessions varies from person to person. Just getting started with exercise and healthy eating? Need regular motivation and support to get to the gym? Have an injury that you’re working through? You’ll probably need to see a trainer once or twice each week. Many of my weekly clients reduce their frequency of personal training sessions to bi-weekly or even monthly once they’ve demonstrated the ability to consistently get to the gym and progress their exercises as recommended.

What should I eat before a workout?

Ideally, you should have some form of fuel in your system before you work out. Eating an easily digested carbohydrate an hour or so before you hit the gym ensures that you’ll have enough energy in the tank to get through your program. Try fruit and yogurt or toast and peanut butter; not too much or you’ll feel sluggish and heavy

How many days per week do I need to work out?

Depending on your health and fitness goals, you’ll need to commit to a minimum of 3 days of exercise each week to see results. Any fewer than that and each workout will feel like you’re starting all over again each and every time.